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Nexushero
Project Type
FB/IG Ads
Problem
ROAS was low after attempting to run ads themselves, resulting in unprofitability.
Goal
To boost sales and brand awareness in the e-commerce space, positioning Nexuhero as a premium, novel and portable mouse desired by consumers.
Results
~4.0 ROAS
+497% Sales Increase
~$34 Avg Cost Per Purchase
~$1.00 Avg Cost Per Link Click
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