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Scrub Masters
Project Type
TikTok Marketing
Location
Singapore
Goal
To enhance brand visibility and follower base on TikTok, positioning Scrub Masters as an affordable cleaning service.
Our Solution
We curate TikTok content by capitalising on the industry's information gap and portraying a transparent service. This includes key content pillars: storytelling to build trust and authority, cleaning tips for education, and occasional drama skits for entertainment.
We adopted a UGC approach, featuring co-founders discussing key topics to enhance credibility. Additionally, our videos showcase Scrub Masters staff in action, highlighting their meticulous work and professionalism to reinforce the brand’s expertise.
Results
+500% Content Interaction
50X Followers
10 Average Monthly Leads
>10K Views on 3 Content